Several ICCA member associations are engaged in promoting the corrugated industry and its products to their region of the world.  Here are a few of these programs:


FEFCO (European Federation of Corrugated Board Manufacturers) sponsors Corrugated Of Course: that uses Mr. and Mrs. Corrugated to share the benefits of corrugated.


       Fresher for up to 3 days longer.                       Naturally Caring               Amazingly Strong

For more information contact: Nathalie Schneegans, Communications Director, FEFCO.

FEFCO also has a new website,, that higlights the sustainability benefits of corrugated packaging.


The Canadian Corrugated and Containerboard Association (CCCA) has an active paid advertising and public relations outreach program in Canada.  The organization is currently running two advertisements in both English and French.


For more information contact: David Andrews, Executive Director, Canadian Corrugated and Containerboard Association (CCCA).

The United States

The Fibre Box Association (FBA) is engaged in an active outreach program to promote the benefits of corrugated packaging to the corrugated markets. The purpose of the program is to inform corrugated customers, retailers, and packaging designers/specifiers, industry employees and future new hires about the benefits of corrugated packaging and to correct misinformation that exists about the industry.



For more information contact: Rachel Kenyon, Vice President, Fibre Box Association (FBA).

Paper + Packaging Board (Check-Off)

Corrugated converting companies in the U.S. also participate in a broader paper and packaging program administered by the Paper +Packaging Board. The How Life Unfolds® campaign launched in July 2015.

For more information contact: Mary Anne Hansan, President, Paper + Packaging Board.


Related Notes

Contact Rachel Kenyon with questions regarding industry promotion.